Is Your Brand Ready for Summer?
As we discussed in our last post, summertime is a great time to freshen up your website. But did you know you can also change your brand to fit the season? Although you don't want to make big changes every season, there are some brand management techniques you can use...
Keeping Your Website Fresh for the Summer
As every season comes and goes, you'll notice changes all around you. The weather gets warmer or colder and stores change their inventory to match each season's style and unique needs. Just like these retailers, you should look for ways to manage your website's brand...
Why Do I Need Responsive Website Design?
In this day and age, technology seems to be changing all the time. That includes staying up-to-date with the latest website design standards. Your website is like the digital storefront of your business in Saskatoon, SK. In order to reach the widest range of potential...
4 Branding Goals for Your Business
Your brand is your promise. Through brand management and brand development tactics, you've grown your company's reputation and bottom line. But as great as that is, it's no time to stay stagnant. You should always be on the lookout for ways to make your brand even...
3 Website Mistakes Businesses Often Make
You know your business needs a website. But just throwing something out on the internet isn't enough. Many companies choose to go it alone when entering the big, wide world of web design. If your business is marketing or design, that may be okay. But if you're selling...
3 Signs You Need a Fresh Website Design
Twenty years ago, websites were a brand new technology that businesses used to reach their customers. Today, the field of website design continues to grow and evolve. But just because your business doesn't still have the same website as it did in the 1990s doesn't...
4 Brand Development Questions to Answer Now
Brand development is an ongoing process. Investing time and thought in this task will yield greater opportunities for your business. Here are four brand development questions you should answer now to get the ball rolling. What is your brand? Brand management is the...
What is Brand Development?
Your brand is at the heart of your business. In addition to managing your brand, you must also find ways to continue to nurture it. That's where brand development comes in. Developing new aspects of your brand allows you to strengthen your reputation with existing...
What is Brand Management?
As a business owner, you've probably heard a lot about brand management. But what is it and why is it important to the health and growth of your company? The branding experts at Anderson Marketing Group have helped many businesses in Saskatoon, Saskatchewan, and...
3 Things to Know About Reputation Management & Negative Reviews
As we mentioned in our last post, reviews are an important part of any business reputation management service. But although getting reviews seems like an easy task, that's not always the case. Even more difficult is managing those reviews once they've come in....